A unified platform to simplify funeral streaming operations.
PROJECT HIGHLIGHTS
The Bookings module streamlines the entire client journey — from inquiry to confirmation — ensuring accuracy, faster turnaround, and a smoother experience for both staff and clients.
CHALLENGE/PROBLEM
Before implementing the system, bookings were handled through WhatsApp, paper forms, and phone calls. This led to duplicated data, missed details, and poor coordination between teams.
OPPORTUNITY
The opportunity lay in replacing fragmented communication with a single digital workflow — reducing errors, saving time, and improving collaboration across teams
RESEARCH
PAIN POINTS
SOME MANY GROUPS
WORKFLOW AUDIT
USER INTERVIEWS
SYTHENSIS
KEY INSIGHTS
USER NEEDS
PERSONA
Production Coordinator
Needs a fast booking workflow, clear status visibility, and reliable handover to streaming crews — without losing details across chats and spreadsheets.
PROBLEM STATEMENT
Booking officers and managers need a faster, unified way to manage client bookings to reduce errors, save time, and improve communication between departments.
USER JOURNEY MAP
